Bonus Bonus: The Calorie Myth Countdown Ep. 4


JONATHAN: Hey everybody, Jonathan Bailor back…with another bonus, bonus, bonus Calorie Myth countdown, bonus show here, quick overview of Calorie Myths counting down just example after example, after example of calorie math just not adding up, leading up to the 12-31, New Year’s Eve, 2013 release of the Calorie Myth book which I couldn’t be more excited about.

In all seriousness, friends, this book is me on paper. It’s my entire life basically and the lives and so much time and effort from so many brilliant researchers around the world and it reflects just amazing amount of sacrifice from so many of my friends and family and I’m so excited to share it with you, so if you haven’t pre-ordered your copy, please do so over at thecaloriemythbook.com. The good news is if you do that now, we got a little pre-order deal going where you can get all sorts of free bonuses, like videos and recipes and e-books and printable fun stuff and then you can also grab a couple of copies for family and friends because we could all certainly have a healthier and happier 2014. What better gift to give than the gift of accurate information and freedom from these disproven, ineffective and frustrating calorie myths.

So thecaloriemythbook.com, and without further ado, Installment Number Four of the quick Calorie Myth countdown so this week I’m going to share with you one of the largest studies ever done. In fact it is the largest prevention study of its kind ever done in the US. This study is known as the Women’s Health Initiative Study and this consisted of three clinical trials and an observational study that looked to better understand the major causes of obesity and death in post-menopausal women, cardiovascular disease, cancer, osteoporosis, fat gain, all that kind of stuff we’re trying to avoid and just seem to have a harder and harder time avoiding nowadays.

Over 160,000 post-menopausal women were enrolled in this study over 15 years and it was the largest US prevention study of its kind. The total funding dedicated to this study was — get this – 700 million dollars, like millions, Dr. Evil level of funding for this study. The reason this study is so interesting is again, we always hear this dogma and these antidotes about calorie counts and calorie counting and there’s no shortage of science, in fact this largest study of its kind ever conducted provides us with one of the most compelling examples of just how absurd these calorie myths are and how they don’t add up.

So, in this study in the subject-component of it, they looked at 49,000 women. So, they took about 49,000 women and looked at them for eight years. Now, in that 49,000 women, they divided them into two groups. One of those groups ended up eating an average of 120 more calories per day than the other group.

Now, what does the traditional calorie math tell us should have happened in this study? Well, again, traditional calorie math tells us this is a math problem, right? Very easy. So, if we have two groups of women and one of them eats a 120 extra calories per day, for eight years, we just take 120 calories per day, times 365 days in a year, times 8 years, and we see that the average woman in this eat more group, ate over 350,000 more calories than her counterpart in the group that didn’t eat these additional calories.

So, we take 350,400 to be precise and divide it by the 3,500 calories we were told exist in a pound of body fat and this experiment should have shown that the women who consumed well over a quarter of a million more calories over eight years gained or weighed 100 pounds more on average, per woman than the women in the other group, right? What else based on these calorie myths and calorie math could we expect? Take a woman, feed her 120 extra calories per day, relative to another woman, do that for 8 years, she’s consuming 350,400 more calories than the other woman, so that’s a 100 pound fat gain, there’s a 100 pound difference there, what’s going on? It should be self-explanatory.

Well, yes, it’s simple, but it’s so shockingly wrong. Friends, guess what this study actually showed? What was the actual weight difference on average between the women who ate 350,400 more calories than other women? Was it 100 pounds? No. Was it 75 pounds? No. Was it 50 pounds? No. Was it 25 pounds? No. 10? No. 5? No. 3? No. 2? No. 1? No. .88 pounds. The weight difference on average between the group of women who consumed 350,400 more calories per woman, over an 8 year time period, the weight difference was .88 pounds. That’s more than 99 percent less than would be predicted by calorie math. That is why we have to free ourselves from this. Of course calories exist. Of course calories play a role – but it’s not the most important role and it’s really not a relevant role and it can’t be a relevant role, right?

People never thought about calories before we had this problem. People thought about food and eating things found directly in nature. You don’t need to count calories. You can’t need to count calories. How could we be required to do something that wasn’t even possible before we had all these problems? No one knew what a calorie was before the obesity/diabetes epidemics, so how could counting them be required to avoid it? It can’t be and even if we did count them, for example, according to this 700 million dollar, largest study of its kind, that calorie math is easily 99 percent or more inaccurate.

Don’t be a victim of the calorie myths. Simplify Slim – and if you wouldn’t mind, please do pick up a copy of The Calorie Myth Book, it will absolutely change your life. It’s changed my life and it’s changed the lives of so many. Please support it. Please empower yourself with the proven modern science of eating and exercise. Please eat more and exercise less, but do that smarter and get started over at thecaloriemythbook.com. Remember this week and every week after, eat smarter, exercise smarter, and live better. Chat with you soon.

A special bonus bonus podcast counting down to The Calorie Myth launch on 12.31.13.

 

Click Here to Pre-Order now and get exclusive bonus recipes, videos, ebooks, and more